SIMPLY MEASURED: #MissingThePoint: Companies alienate customers with Twitter bots, scripted responses
From upset consumers whose gadgets broke prematurely to stranded air travelers stuck on the tarmac, Twitter has been an effective outlet to publicly shame companies, […]
While using hashtags in Facebook posts might be a fun tactic for brands trying to engage consumers, it doesn’t appear to be paying off, a […]
Simply Measured CEO & Co-Founder Adam Schoenfeld, Author Ben Mezrich and Bloomberg’s Jon Erlichman discuss what it takes for companies to achieve popularity and face-time […]
In June, Facebook made hashtags live on the site, borrowing a page from Twitter’s playbook. However, analytics firm Simply Measured noted that adoption has been […]
Hadoop, the much-hyped software for processing large amounts of data on commodity hardware, has its roots in indexing tons of webpages for a search engine, […]
Big data security software startup Gazzang unveiled its latest encryption and key management support services for GlusterFS-backed OpenStack clouds, the Austin, Texas-based company said Thursday.
In the first six days after launch, Instagram’s video feature attracted 14 of the world’s top 100 brands, who collectively posted 23 videos, according to […]